About
Hi, I’m Arun Thachi — building products from first principles, customer obsessed, focused on creating growth for local communities.
I help owner-led local businesses grow their customer base — winning new customers, capturing every lead, and bringing past customers back — without relying on agencies or fragmented tools.
What I’m building:
- Supernila — a customer growth platform for owner-led service businesses: an AI employee that keeps you visible, captures and follows up on every lead, and reactivates past customers — franchise-level growth, built for independents.
- Pitch in Public — daily pitch practice, in public.
- ReachCopilot — acquire customers.
Before these, I built WeNeighbors, an all-in-one community engagement platform that helped homeowners associations create stronger, safer, and more connected neighborhoods.
I’m especially interested in:
- Agentic AI applied to real business problems
- Community-driven product ecosystems
- Scalable technology for local and service-based businesses
Across everything I build, one theme stays constant: human-centered products that remove friction, empower people, and make life easier.